The Minds Engineering a Sustainable Future
At Carbonetics, we go beyond tracking emissions—we redefine sustainability. Combining AI, finance, and digital transformation, we help industries turn carbon strategy into a competitive advantage.
The team
Max Song
Founder & CEO
Max is a serial entrepreneur, investor, and changemaker at the intersection of sustainability, AI, and blockchain. A Forbes 30 Under 30, Hurun Under 30, and Tatler Gen T honoree ,he is also a Schwarzman Scholar. With a deep focus on emerging technologies and their role in sustainability, Max leads Carbonetics in driving innovation for a low-carbon future.
Liu Ying
Chief Operating Officer (COO)
Liu is the driving force behind Carbonetics growth and execution. With expertise in operations, finance, and sustainability, she ensures that the company's vision becomes reality, scaling efficiently while delivering real-world impact. She excels at bridging strategy and execution, integrating technology and operations to build scalable, sustainable businesses.
Xiangzheng Zhang (Jason)
Chief Product Officer (CPO)
Jason is an expert in digital trade, green shipping, and blockchain solutions. With experience in energy, chemicals, and maritime industries, he drives Carbonetics' technological advancements to increase efficiency and competitiveness in international trade. His ability to integrate digital transformation with sustainability goals makes him a leader in the shift toward a low-carbon economy.
Liu Yufan (Ivy)
Chief Financial Officer (CFO)
Ivy is a finance leader specializing in investment, capital management, and risk control. At Carbonetics, she ensures financial stability, regulatory compliance, and sustainable expansion. With a sharp focus on optimizing resources and mitigating risks, she plays a key role in maintaining Carbonetics' financial strength while enabling long- term growth.




